MARKETING OFFICER (GRAPHIC DESIGN)

Overview

To join our vibrant marketing team, we are looking for a creative, professional, and graphic design-experienced marketing officer. You will be instrumental in creating and carrying out marketing strategies to advertise our beverage products in your capacity as a marketing officer. Your main duty will be to create visually engaging marketing materials that captivate our target audience and effectively convey our brand message.

Responsibilities

• Work together with the marketing team to create marketing campaigns and plans that fit the target market's demographics and the company's goals. • Create visually stimulating and inventive content for a range of marketing platforms, such as internet advertising, print materials, packaging, and social media. • Make captivating layouts, images, and graphics to increase brand recognition and encourage consumer interaction. • Oversee the production process from the initial idea to the finished product, making sure that all marketing materials adhere to brand specifications and quality standards. • Keep abreast on advances in the beverage, marketing, and graphic design industries as well as industry trends and best practices. • To guarantee coordinated and integrated marketing initiatives, collaborate closely with cross-functional teams from sales, product development, and outside agencies. • Track and evaluate the effectiveness of marketing initiatives and collateral, offering suggestions and analysis for improvement. • As required, lend support to additional marketing campaigns and projects.

Requirements

• A bachelor's degree in graphic design, marketing, or a similar discipline. • Three years of verified graphic design experience, ideally in an advertising or marketing agency or in the beverage sector. • Proficiency with programs like Adobe Creative Suite for graphic design (Photoshop, Illustrator, InDesign). • Strong innovative and creative thinking abilities, as well as a high sense of aesthetics in design and attention to detail. • Superb interpersonal and teamwork skills, including the ability to effectively communicate concepts and function in a group setting. • Capacity to oversee several projects concurrently and fulfill deadlines in a dynamic, fast-paced setting. • Understanding of marketing concepts and tactics combined with a love of customer interaction and brand development. • It is advantageous to be familiar with digital marketing trends and social media platforms. • It is necessary to have a portfolio with samples of prior marketing campaigns and graphic design work.