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Marketing Specialist

by SBP Africa Third Party Accra and Tema Region

Marketing & CommunicationsJanuary 27, 2025

Overview

Daily responsibilities for the Marketing Specialist will include customer service, sales, marketing strategy, market research, and communication.

Responsibilities

• Design and execute targeted marketing strategies to promote products or services effectively. • Analyze market trends, customer preferences, and competitor activities to inform marketing strategies. • Oversee social media, email campaigns, and website content to enhance brand visibility and engagement. • Develop high-quality marketing materials, including brochures, ads, and presentations. • Track and analyze the performance of marketing campaigns using metrics like ROI and customer engagement. • Work with sales, design, and product teams to align marketing efforts with business goals.

Requirements

• Skills in customer service and communication • Skills in market research and sales • Strong communication and interpersonal abilities in marketing strategy • Excellent critical thinking and problem-solving skills • A bachelor's degree in business, marketing, or a similar discipline

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Experience

Mid level

Work Level

Mid-Level

Employment Type

Full Time

Salary

₵ Confidential

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Full Time

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Industry

Recruitment

Company size

11-20 employees

Phone

0304567859

Location

Accra and Tema Region