Marketing Manager

Overview

The marketing manager will take the lead in creating and executing all-encompassing marketing plans that will boost company expansion and brand awareness. Working directly with the sales team to create leads and increase conversions, directing advertising campaigns, supervising conventional and digital marketing initiatives, and performing in-depth market research to find trends and opportunities are all part of this function.

Responsibilities

• Create and implement creative marketing plans to establish the business as a real estate industry leader. • Oversee and improve advertising efforts on various platforms while making sure they are in line with corporate goals. • To comprehend consumer demands, market trends, and the competitive environment, do in-depth market research. • Work together with the sales team to create and carry out marketing campaigns that successfully produce and develop leads. • Track and evaluate campaign performance indicators, offering analysis and suggestions for ongoing development. • Increase brand recognition by using both digital and traditional media to create and tell compelling content. • Oversee the business's internet presence, including email marketing campaigns, website upgrades, and social media accounts. • Keep an eye on marketing budgets and make sure all initiatives are carried out with the resources allotted.

Requirements

• Strong background in market research, campaign management, and marketing strategy formulation. • Adept in using digital marketing strategies, such as PPC campaigns, SEO, and social media marketing. • Outstanding interpersonal, communication, and presenting abilities. • Shown ability to produce effective marketing initiatives, preferably in the property development or real estate sector. • Strong analytical abilities to evaluate information and guide choices. • Strong project management abilities and the capacity to successfully balance several priorities. • A bachelor's degree in business administration, marketing, or a similar discipline is required; more education or certifications are beneficial.