Social Media Manager

Overview

To expand our team, we are looking for a creative and motivated part-time social media manager. The ideal applicant will organize, carry out, oversee, and manage our social media strategy in order to boost engagement, enhance marketing initiatives, and raise brand awareness. In order to curate content, engage with our audience, and monitor social media performance across all platforms, you will collaborate directly with our marketing and content teams.

Responsibilities

• Social Media Strategy: Create and carry out a thorough social media plan that is in line with the business's overarching marketing objectives. • Content Creation: Produce interesting and pertinent text, photos, videos, and infographics for social networking sites. • Oversee the organization's presence on all significant social media networks, including Facebook, Instagram, Twitter, LinkedIn, and TikTok. • Community participation: To promote active community participation, keep an eye on and reply to remarks, messages, and mentions made on various platforms. • Social media: To guarantee regular and timely publishing, create and update a content calendar. • Analytics & Reporting: Utilize tools like Hootsuite, Google Analytics, or native platform analytics to monitor and assess the results of social media initiatives. Generate insightful and suggestive reports on a regular basis.

Requirements

• Although not required, having a bachelor's degree in marketing, communications, or a similar profession is encouraged. • A plus are social media marketing certifications from places like HubSpot and Hootsuite Academy. • A track record of success in managing social media or in a related position. • Competence with social media management platforms (e.g., Later, Buffer, Hootsuite). • A thorough awareness of the best practices on numerous social media networks. • Outstanding communication and copywriting abilities. • The capacity to create visually appealing content with a creative mentality. • The capacity to produce useful insights from social media analytics analysis. • Being able to manage sponsored social media marketing is advantageous. • The capacity to successfully handle several projects and deadlines. • Self-driven and capable of working unsupervised over extended periods of time.