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Digital Content Creator

by SBP Africa Third Party Accra and Tema Region

Marketing & CommunicationsJuly 30, 2024

Overview

A digital content developer writes blog posts about industry-related subjects, promotes material on social media, and creates marketing copy for products. A digital content developer needs to have prior expertise with digital publishing, traffic generation, and lead generation for new enterprises in order to succeed in this position.

Responsibilities

• Digital Media Strategy: Create and carry out strategies for clients using social media, the web, and SEO that are in line with their marketing aims and objectives. • material Creation: To raise brand awareness and customer interaction, provide interesting and pertinent material for a variety of social media sites, such as Facebook, Instagram, Twitter, LinkedIn, TikTok, and Pinterest. • Community management is keeping an eye on and interacting with the audience on social media platforms, answering questions and comments right away, and promoting constructive dialogue. • Content Calendar: Establish and oversee content calendars to guarantee a systematic and regular publication schedule. • Analytics and Reporting: Use programs like Facebook Insights, Google Analytics, and other analytics platforms to track and evaluate the effectiveness of social media efforts. Give your clients reports and insights on a regular basis. • Trend Monitoring: Keep abreast of the most recent developments and trends in social media and modify your tactics accordingly. • Paid Advertising: To achieve client goals, plan, carry out, and optimize paid social media advertising campaigns. • Working together: Work together with the creative team to make sure that written and visual material is consistent with the voice and style of the brand. • Develop interactive content campaigns using pop-ups, text advertisements, banners, and other digital marketing tools. • To engage clients in new ways, create infographics, slideshows, podcasts, videos, and other digital media types. • Together with other team members, create and oversee digital advertising campaigns to accomplish particular objectives, such boosting website traffic or sales of particular goods or services.

Requirements

• Possess an undergraduate degree in marketing or a related discipline. • A recognized diploma in digital marketing or a similar discipline • Has the ability to produce quality, captivating content. • Knowledge of the best methods for SEO. • Picture Skills for creating videos • Editing abilities • Time management • Talents for creativity and the arts • Outstanding in writing, editing, and proofreading. • Analytics and monitoring of performance • Skills in storytelling and communication • Strong communication and listening abilities. • The capacity to operate both individually and jointly. • The capacity to work quickly without sacrificing accuracy or quality.

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Experience

Mid level

Work Level

Mid-Level

Employment Type

Full Time

Salary

₵ Confidential

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Full Time

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Industry

Recruitment

Company size

11-20 employees

Phone

0304567859

Location

Accra and Tema Region